Shu Uemura Face Architect Smoothing Fluid Foundation $42 Review & Swatch

"Shu Uemura's Face Architect Smoothing Fluid Foundation refines skin texture to ultimate smoothness with a watery fresh application.

This foundation spreads with a watery sensation wearing comfortably on the skin. Imperfections such as uneven skin texture and skin tone are smoothed out with each application for a beautifully unified look. With adjustable coverage, the skin looks flowaless yet natural, resulting in a transparent complextion soft and smooth to the touch.

High concentrations of Depsea water allow for an exceptionally fluid application leaving skin with a fresh watery texture." ~from the pamphlet included with the foundation.

Swatch

The foundation appears more yellow in this pic than it does in person. I got this in shade #764 which matches MAC NC25. If you're trying to determine your shade, check out my previous post here.



Product Packaging
The product is housed in a glass container with a plastic lid and pump. I really like the heavy feel of the glass in my hand. I dunno why.


And of course I love the pump dispenser as it's both sanitary and easy to dispense just the right amount. I do not understand why this isn't an industry standard. If you don't use the pump, it's always easier to unscrew it than to find a pump that actually fits the container.

The Verdict: A-
I've put this foundation on a variety of ways and there's just NO WAY to mess it up. I've used only my fingers to dab & smooth it on when I'm in a rush, I've used a sponge applicator to smooth it on, I've stippled it on with the MAC 187, and I've even used the Shu Natural 18 Foundation brush to apply it. However you choose to apply this, it goes on beautifully. It gives medium to medium-full coverage and has a bit of a powdery finish.

What I love is that this foundation never cakes and it lasts through an 8 hour day. I don't recall ever needing to touch-up my face with this foundation. I've seem some forums where people say this foundation has oxidized on them and turned orangey. I tested it out and I didn't have a problem with oxidization but I also disagreed with the original shade the SAs picked out for me. They chose #754 for me but it was a bit off - so I self-corrected afterwards.

The only real complaint I have is I can "feel" the foundation sitting on my skin as it's drying. Even though it dries fairly quickly, every now and then during the day I get that feeling of The Foundation is ON again.